recently participated in the inaugural SiGMA Africa World iGaming summit held on 17th-18th January in Nairobi, Kenya. The event brought together industry leaders and experts to discuss the latest developments and trends in the gaming field .

Attendees had the opportunity to hear from keynote speakers, participate in panel discussions, and network with other professionals in the industry.

One major topic of discussion was the continued growth of online gaming, sports betting and online casinos. The shift towards digital platforms has not only made it more convenient for players to access these services, but has also opened up new opportunities for operators and developers.

The panel on “Crypto and Its Role in the Sports Industry in Africa” discussed the opportunities that the sporting and gaming community in Africa can pursue, as well as how to effectively market and monetize online offerings.

Another hot topic was the use of artificial intelligence and machine learning in the gaming and gambling industry. The panel “The Value of Data Analytics” explored how these technologies can be used to improve player engagement, game design, and even responsible gambling practices.

The conference also highlighted the importance of responsible gambling and the measures that operators are taking to promote it. The panelists discussed various approaches, such as setting spending limits, self-exclusion options, and providing resources for problem betting.

Additionally, Betcoin players who were present at the conference expressed their enthusiasm on the roll out of PBR Coin and its great utility on the platform. Betcoin’s on-the-ground crew took newly exposed players through the platform’s core features. Highlighting the online casino offerings, rich sportsbook, ongoing promotions and the affiliate programme.

Overall, the conference provided valuable insights and information for professionals in the gaming and betting industry, and reinforced the importance of innovation, responsibility and customer satisfaction.

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