Gor Mahia Deputy Secretary General Ronald Ngala has termed the new sponsorship deal with betting firm BetSafe timely.
The all-time top Kenyan Premier League champions last week entered into a sponsorship agreement with the gaming company that is yet start operations in the country.
K’Ogalo penned a three-year deal with Betsafe with an annual rewardof KSh55 million.
Speaking to Gor Mahia’s website on Tuesday, Ngala affirmed that this bail out will ease up the club’s financial constraints among them the burden of players unpaid salaries that dates back six months.
“It came with a big relief that BetSafe signed a three-year sponsorship deal with us and, most significantly, it came at a time when the club was facing one of the most difficult times financially. The sponsorship deal couldn’t have come at a better time than now.” Ngala noted.
Having been declared the 2019/20 Kenyan Premier League champions, Gor Mahia have officially been approved by the Confederation of African Football (CAF) to represent Kenya in the 2020/21 CAF Champions League.
Taking part in the particular continental elite club competitions costs a fortune and had the club failed to find a financial partner on time, Gor Mahia would be facing a serious financial turmoil ahead of the showpiece event.
However, with a new shirt sponsor on board, Ngala is excited the KPL side can take part in the upcoming competitions smoothly and probably make a significant impact.
The side was as well on the brink of losing a section of key players to its regional rivals for failure to cater for their welfare.
“Gor Mahia FC being one of the most successful clubs in the country, is already paraded to represent the country in CAF Champions League tournament for 2020/21 season and the least we would expect is carrying some of the financial problems into this prestigious tournament thus coming on board of BetSafe through a sponsorship deal will definitely propel the club to make an impact,” he said.
He added said that Betsafe will gain from the deal as partners and on their part, the club now can now focus on training to better their results in coming assignments.
“Whereas our partners will be guaranteed improved visibility hence good returns, as a club we are also now bound to have a peace of mind with total focus at the training ground to get good results both off and on the pitch,” Ngala concluded.
In a similar fashion, Gor Mahia’s arch rivals AFC Leopards also signed a three year sponsorship contract with the same company and are set to receive KSh40 million every year.